Terra Kulture Arts and Culture Center. v.i lagos
Web Developer and Digital Marketing / 09.08.2019 - till date
Data Analytics | Search Engine Optimization (SEO) | Search Engine Marketing (SEM) | Search Engine Reports Page | Keyword Ranking Research and Optimization | Content Creation | Content Marketing | Copy Writing | Content Management | Social Media Marketing | Paid Ads | Graphics design and videography | Desktop Publishing | Technical Customer Support.
August 8th, 2018
- Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
- Implemented new strategies to improve click-through rates and conversion.
- Leveraged tracking data to segment target audiences, trigger campaigns and personalize content.
- Created wide range of digital assets such as rich media online ads and micro websites.
- Directed high-value marketing program with consistent adherence to deadlines and budget constraints.
- Mentored and trained teams in KPI analysis and performance evaluation using Google AdWords and Google Analytics.
- Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
- Collected and analyzed Web metrics such as visits, time on site and page views per visit.